Market Research Field Management professional with more than 36 years of experience  starting with ORG, ORG-MARG, ACNielsen ORG-MARG to The Nielsen Company. Last 4 years consultant for Other leading MR Companies. Core Team member of RMS Audit set up in Sri Lanka during  ORG-MARG period. An expert in Field, Panel management & Market Intelligence. Handled Pan India large scale studies on Media Research (National Readership Survey), Social Research, Public System, IMR (Industrial Market Research) apart from